Hi Beacons Team,

As a creator using Beacons for both Smart Replies and checkout, I’d love to request a powerful enhancement to support deeper automation:

🚀 Feature Requested:

Post-purchase trigger support via Zapier/webhook integration — allowing us to trigger automations after a specific product is purchased (not just after someone opts into an Email & SMS block).

🎯 Why It Matters:

Currently, the Zapier webhook integration is limited to form-based opt-ins (Email & SMS block), which means:

All purchases are treated as the same “campaign” in Zapier

We can’t segment buyers based on what they bought

We can’t trigger delivery-specific automations (like follow-ups, upsells, tagging, or access delivery via MailerLite, ConvertKit, etc.)

✅ Proposed Implementation:

Add a Product Name / Product ID field as a parameter in the webhook data

Enable webhook firing on successful checkout

Allow creators to filter automation logic by product in Zapier

💡 Use Cases:

Deliver product-specific email sequences

Add tags or segments in email platforms

Trigger bonus or upsell automations

Segment buyers from freebie leads

Thanks so much for considering this! Beacons is already an amazing all-in-one creator platform, and this update would make it even more powerful for those of us running digital product funnels with automation.

Best,

Lavonda Jeffries

@thecollabhq