Check if you are eligible for integrations by providing your website URL Website URL, I would love to be able to have my Pinterest fully integrated, allowing me to track incoming conversions. Enable automatic enhanced match Enabling automatic enhanced match may improve the performance of your campaigns (return on ad spend and cost per action) and can help increase the size of your Pinterest tag audiences. Automatic enhanced match uses hashed information that your customers have already provided to your business to help match more of your website visitors and conversions to people on Pinterest. :::::::Install the base code:::::: Add the base code to any page where you want to track conversions. If you want to use retargeting, add this code to every page of your site to create audiences to retarget later. Be sure to put the base code between the and tags in your HTML document. It should only appear once on a single page, and before the subsequent event code. Use Enhanced Match to get improved visibility into your conversion data—passing back email data on a conversion lets us better attribute it to an event on Pinterest. To use Enhanced Match, pass back the converting user’s email (or the SHA256 hash of their email) in the em parameter highlighted in red. For more detailed instructions, visit our help center; Opens a new tab.

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